Reference : Attribute types : Text
  
Text
The text attribute contains textual information.You can enter both plain text and expressions. All attribute values that start with an equal sign (=) are interpreted as expressions, and all other values are interpreted as plain text. If the text attribute is referred from an integer, float, cells in matrix or time grid attribute, a value of 0 is displayed if the text cannot be parsed.
See
Text attribute settings
Text formatting
Text tags for date and time
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Attribute types